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BBA840 Marketing Management
What you'll learn
Marketing Strategy: Developing and implementing marketing plans to achieve business objectives.
Market Research: Gathering and analyzing data to understand customer needs, preferences, and market trends.
Consumer Behavior: Studying how individuals and groups make purchasing decisions and their behavior towards products.
Brand Management: Building and maintaining a strong brand identity and reputation.
Product Development: Creating and launching new products or improving existing ones.
Pricing Strategies: Determining the optimal pricing strategy to maximize profitability and meet customer expectations.
Promotion and Advertising: Developing effective marketing communication strategies to reach target audiences.
Distribution Channels: Understanding the various channels through which products reach customers.
Trending
Featured
BBA840 Marketing Management
What you'll learn
Marketing Strategy: Developing and implementing marketing plans to achieve business objectives.
Market Research: Gathering and analyzing data to understand customer needs, preferences, and market trends.
Consumer Behavior: Studying how individuals and groups make purchasing decisions and their behavior towards products.
Brand Management: Building and maintaining a strong brand identity and reputation.
Product Development: Creating and launching new products or improving existing ones.
Pricing Strategies: Determining the optimal pricing strategy to maximize profitability and meet customer expectations.
Promotion and Advertising: Developing effective marketing communication strategies to reach target audiences.
Distribution Channels: Understanding the various channels through which products reach customers.
Featured Courses
Featured
BBA840 Marketing Management
Marketing Management: This course covers the principles and practices of …
BBA840 Marketing Management
What you'll learn
Marketing Strategy: Developing and implementing marketing plans to achieve business objectives.
Market Research: Gathering and analyzing data to understand customer needs, preferences, and market trends.
Consumer Behavior: Studying how individuals and groups make purchasing decisions and their behavior towards products.
Brand Management: Building and maintaining a strong brand identity and reputation.
Product Development: Creating and launching new products or improving existing ones.
Pricing Strategies: Determining the optimal pricing strategy to maximize profitability and meet customer expectations.
Promotion and Advertising: Developing effective marketing communication strategies to reach target audiences.
Distribution Channels: Understanding the various channels through which products reach customers.
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All Marketing Courses
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Intermediate
BBA840 Marketing Management
Marketing Management: This course covers the principles and practices of …
KSh530.00
BBA840 Marketing Management
What you'll learn
Marketing Strategy: Developing and implementing marketing plans to achieve business objectives.
Market Research: Gathering and analyzing data to understand customer needs, preferences, and market trends.
Consumer Behavior: Studying how individuals and groups make purchasing decisions and their behavior towards products.
Brand Management: Building and maintaining a strong brand identity and reputation.
Product Development: Creating and launching new products or improving existing ones.
Pricing Strategies: Determining the optimal pricing strategy to maximize profitability and meet customer expectations.
Promotion and Advertising: Developing effective marketing communication strategies to reach target audiences.
Distribution Channels: Understanding the various channels through which products reach customers.
